ENG
NYHEDSBREV

SPEAKERS:
RICH ANTONIELLO
MODERATOR:
JES BRANDHØJ

INFO OM SESSIONEN:
Carstensen
Onsdag 14:30
New Media, Branche, Digitalt, Greb/Metode, Nye forretningsmodeller

MAKING CULTURE POP ACROSS PLATFORMS



How do you stay ahead of the curve in the current media environment where everything is in a constant flux?

CEO Rich Antoniello has been part of the change since he founded Complex Media. The company was founded as a bi-monthly magazine in 2003. Today Complex reaches over 120 million unique users per month across its owned, operated and partner sites, socials and YouTube channels. Complex reports on trends in style streetwear, sneaker culture, hip hop, and graphic art. 

"In this session we’ll both take a look at the macro level developments in digital media and culture, as well as provide insights and hands-on tools on how you produce popular and engaging content today. These will include perspectives on how storytelling in the digital realm is changing, how new formats and durations are arising and how you tailor your media output to a young and mobile-first generation.

Complex has been named by Business Insider as one of the Most Valuable Startups in New York, and Most Valuable Private Companies in the World. Complex CEO Rich Antoniello was named among the Silicon Alley 100. In 2012, the company launched Complex TV, an online broadcasting platform; in 2016, it became a joint-venture subsidiary of Verizon and Hearst.
 


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